Win-win benefits - 5K races

If I were organizing a 5K, I'd offer chair massages at the Finish Line. Runners could have the option of a lower back massage or a leg massage. This is the sort of add-on that wins people over! Having just run a 5K on Saturday, I can tell you first hand that I'd have paid good money for an on-the-spot deep-tissue leg massage. Another profit point for the organizers and a feel good for the runner. That's a win-win!

How to do this? Start by calling the area massage schools. Perhaps they will send out students who can get 'experience credit' while also doing a good deed. Next, try the massage mills. The big box parlors that are springing up everywhere. Perhaps their massueses' will give time in exchange for the publicity and exposure.